New Arrivals

Pre Spring 2026 White Label Premium Stretch Denim - 99% Cotton / 1% Elastane Low Rise Hotfix Crystals on Side Seams Includes signature Purple hang...

Pre Spring 2026 White Label Premium Stretch Denim - 99% Cotton / 1% Elastane Low Rise Dyed Garment  Includes signature Purple hangtag and branded ...

A Purple staple, the P002 mid rise slim is crafted from premium stretch denim, providing elevated quality and comfort. This core denim is narrow th...

The Maxx Renaissance is an exaggerated baggy leg jean with a long rise. Made from premium rigid black denim with a medium stone wash. Features high...

Fall Winter White Label Premium Stretch Denim - 99% Cotton / 1% Elastane Stretch Skinny Low Rise Includes signature Purple hangtag and branded lea...

Fall Winter 2025 White Label Premium Stretch Denim - 100% Cotton Straight Leg Mid Rise Repairs and Blowouts 5 Pocket Styling Includes signature Pu...

Fall Winter 2025 White Label Premium Stretch Denim - 98% Cotton / 2% Lycra Low Rise Includes signature Purple hangtag and branded leather patch on...

Pre Fall 2025 White Label 100% Cotton Relaxed Fit Cotton Twill All Over Print Every garment from Purple Brand is accompanied with the signature h...

Crafted from premium stretch denim in a black wash, this low rise skinny is tinted throughout with reinforced belt loops and pockets for durability...

Crafted from premium stretch denim in a superlight indigo wash, this low rise skinny is tinted and faded by hand for a vintage look. Pre Spring 20...

Crafted from premium stretch denim in a medium indigo wash, this low rise skinny is tinted and faded by hand for a vintage look. Fall Winter 2024 ...

Crafted from premium stretch denim in a light indigo wash, this faded, overdyed low rise flare has pintucked center seams. It has reinforced belt ...

The Denis flared skinny jean, with a slight stretch, presented in light blue wash with paint splatter inspired bleached detailing. This jean featur...